Faith Automation: Connecting with a wider market

Aaroh is enabling Faith Automation to better communicate their core values and commitment to the client

Faith Automation: Connecting with a wider market

Aaroh is enabling Faith Automation to better communicate their core values and commitment to the client

Context

Faith Automation is a turnkey solution provider in BIW Body Shop projects for Auto OEMs, both Robotic & Manual for Spot Welding as well as MIG Welding Applications. Faith Automation is widen its customer base and also share their expertise with a wider community. They started by working with Aaroh to have a consistent messaging and visual identity. Aaroh is also enabling them to reach out to wider audiences and create awareness by creating world class marketing assets for them and re-emphasising their key messages in various ways.

CMO on Demand: Marketing Strategy, Messaging, Brand Development

 
  • Developed brand positioning, brand identity, core values, vision, mission statement, visual identity and content guidelines
  • Established a clearer communication solutions with their audience, a stronger team, sharper messaging
  • Created brand messaging to have a consistent communication across all media channels in future

Marketing on Tap: Communications Development

 
  • Developed the website including content and functionality
  • Developed corporate presentations and comprehensive content aligned to the company’s new messaging, vision, mission and brand values
  • Worked with Faith to create case studies which showcase their width of work and commitment to their core values
  • Created a corporate film showcasing plant, processes, infrastructure, the complete assembly lines with multiple robotic functionalities, functioning of different modules, research, design and testing teams, leadership commitment to the core values, etc. This is to help them reach larger audiences across the globe for the expansion of their markets into the global arena.

Impact

  • Faith Automation now presents itself globally as a world class organisation
  • Their key messages, core values as a critical supplier in the auto sector is recognised
  • Internally, Faith Automation employees are speaking in the same language while in client locations and are able to connect with the clients in a more consistent manner
  • These along with other communication programs being planned will help Faith Automation become truly well recognised brand and service provider among a larger group of Auto and other OEMs helping them win more business in larger markets

Let’s Talk

About Growth and the Next Level of Success

Let's discuss your path to growth